Electronic Cigarette News
Electronic Cigarette News

Marlboro Maker Altria Joins E-Cigarette Market

The Marlboro Man may soon be hitching his wagon to a new kind of cigarette.

Altria Group Inc., owner of the nation’s biggest cigarette maker, Philip Morris USA, announced Thursday that its NuMark subsidiary plans to introduce an electronic cigarette during the second half of the year, making it the last of the major domestic tobacco companies to enter the growing category.

While it’s a small market compared with traditional tobacco products, “there’s no denying that adult tobacco consumers have shown some interest in it,” Altria CEO Marty Barrington said in a conference call with investors. Details on the product, the market it will enter and whether it will be under the top-selling Marlboro brand name were not revealed.

Read more: http://news.yahoo.com/marlboro-maker-altria-jump-e-cigarettes-151809427–finance.html

About the author

Blake Brown

Blake is the owner and creator of the Guide To Vaping blog. He has expressed his passion for the vaping industry through his deeply rooted and highly informative content. Being a writer and content provider for the vaping industry for year's, Blake has also gained experience from working with multiple blogs and well respected companies.

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  • SCREWWW the Altria corp. I wont buy a single product. It’s time for our small businesses to take over and we have…they jumped in too late and will fill the carto’s with chinese produced liquids

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