Electronic Cigarette News
Electronic Cigarette News

E-Cig Sales Predicted To Hit $1.7 Billion

Earlier this year, e-cig sales were predicted to hit $1 billion in 2013, but sales are steadily climbing. Analyst Bonnie Herzog of Wells Fargo Securities predicts e-cig sales will more than double this year, hitting up to $1.7 billion.

Herzog said “conservative data” already indicates that sales of e-cigarettes this year have already reached $700 million from traditional retail outlets like convenience stores. Throw in estimated online sales of $500 million to $625 million and total year-to-date sales are above $1 billion.

“We estimate that it will be $1.7 billion by the end of the year,” Herzog said.

While a pack of traditional cigarettes can cost $15 in places like Manhattan, an equivalent amount of e-cigs costs about $1.50, manufacturers estimate.

E-cig sales are still dwarfed by sales of traditional tobacco cigarettes, whose sales are still about $80 billion annually.

About the author

Blake Brown

Blake is the owner and creator of the Guide To Vaping blog. He has expressed his passion for the vaping industry through his deeply rooted and highly informative content. Being a writer and content provider for the vaping industry for year's, Blake has also gained experience from working with multiple blogs and well respected companies.

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